Production Director
Billy@TheRanchRadio.com
MANAGES
- Commercial Creation
- Station Imaging
- Client Spots
- Audio Editing
IMPORTANT NOTES FROM BILLY…
| SPOTS TO AIR ON: | COPY DUE: |
| Monday | Thursday |
| Tuesday | Friday |
| Wednesday | Monday |
| Thursday | Tuesday |
| Friday | Wednesday |
| Saturday | Thursday |
| Sunday | Thursday |
1-WEEK TURNAROUND FOR SPEC SPOTS
1. If a spot has an update, “This Week” turns into “Today,” turn both scripts in at the same time.
2. Remove all old MP3’s and copy that are no longer topical from the PO.
3. Don’t reuse old Production orders.
4. Each PO is to have a current and specific start and end date.
5. If copy is dated, don’t have an end date on the PO that exceeds the dated or timely copy.
6. Refrain from copying and pasting.
7. Change first person scripts from “We & Us” to “They” or use the client’s name.
8. Do not exceed 84 words & 164 words for 30 second and 60 second spots, respectively. Each number counts as a word.
9. Don’t spell out numbers.
10. If there are music or sound effect inserts, use less wording.